The Kansas City, MO area is gaining development traction as construction firms deal with a nationwide labor shortage. However, the region’s Gen Z workforce could be key to overcoming the shortfall.
Contractors in the area need general liability insurance, which typically ranges from $300,000 to $1 million, and workers’ compensation if they have employees. They also need to be listed in online directories and other websites that promote local businesses.
Website Design & Development
A website is the hub of all marketing activities. All marketing campaigns flow in and out of it, it’s like a 24/7 salesperson that never takes a day off. Your website tells your business’ story and helps prospective customers find you through keywords that they search for online.
Many web designers build websites that look beautiful but don’t rank well on Google. This is because they don’t take into account how the search engines operate. When you work with a SEO savvy web design company, they’ll create a website that is optimized for the search engines from the start. This includes efficient coding, schema & structured data, page speed, meta deta and more. Find out more at Kansas City Contractor Leads!
Summit Media Solutions is a KC-based web development company that serves businesses across the region. Its services include web design and development, mobile-friendly sites, click-to-call links, social media marketing, Google ads, and search engine optimization. The firm works with clients such as Cruise Holidays, Gordon Dental, and Soulgani Activewear.
SEO & Optimization
SEO, or Search Engine Optimization, is the Internet marketing strategy that moves your Kansas City business Website closer to the “organic” first page search results on Google, Yahoo and Bing. This is different from Pay-Per-Click (PPC) advertising, which appears as paid ads above or beside organic search results.
Local SEO, also called geo-targeting or geographic search, is a specific type of SEO that optimizes your Website and online presence for visibility in local searches. This provides a competitive advantage for businesses that focus on serving a particular geographical area.
Bruce Jones SEO offers comprehensive SEO services that boost visibility and generate organic traffic. He stays on top of the latest trends in SEO, focusing on user intent and avoiding outdated techniques. This makes him an expert in contractor lead generation and website ranking improvement. He and his team have helped dozens of small businesses grow their customer base without the need for large advertising budgets.
Social Media Management
Many contractors rely on social media to drive their business forward, but it is often an ineffective strategy. In fact, it takes time and energy to create engaging content that attracts prospects and generates leads. Instead, a digital marketing agency can use data-driven tactics to help you reach your goals and stay competitive in your market.
Global Prairie provides marketing services for purpose-driven businesses and organizations in Kansas City. Its team of strategists helps clients promote products and services through social media, while also addressing customer service issues. They also provide branding and marketing consultation, as well as website design projects.
Summit Marketing is a remote-based agency that helps clients advertise their products and services on social media platforms like Instagram and Facebook. Its services include brand personality mapping, unique strength messaging, and product naming. It also handles SEO, web design projects, and direct mail marketing. It has worked with a variety of companies, including dental clinics, car dealerships, and upholstery product retailers.
Lead Generation
A lead generation company specializes in attracting potential customers (leads) for their clients’ businesses. They use a variety of strategies, including content marketing, data analysis, and multi-channel engagement to reach prospects and cultivate interest in the client’s products or services.
They understand the unique challenges and opportunities within each industry, ensuring tailored strategies that align with local market trends and business goals. They have a proven track record of driving growth and success for their clients, resulting in high customer satisfaction rates. Look for case studies and client testimonials that showcase their expertise and reliability.
The range of services offered and the level of customization required significantly influence pricing. Companies that offer a comprehensive package and extra features generally charge more than those with basic offerings. Also, the type of leads provided can affect pricing; higher quality and more targeted leads typically cost more. Ensure that pricing is transparent and aligns with your budget.